Ollie Hayes Illustration

BME Students Committee

Logo, poster and banner design for the university’s BME students’ committee, for use online and at fairs and events.

I updated the logo to this professional yet approachable design, without frills or distractions. For the banner graphics, I drew figures which emphasised diversity, but kept them simple enough to invite viewer projection and signify inclusiveness. I used the colour blue, to align the brand with the University of Sheffield, but employed it using funky, imperfect stripes to inject the design with a dynamic, youthful identity.

Clip Studio Paint, Illustrator & InDesign, 2019.